Industries · Real estate
Listing photos, drone video and marketing for Nova Scotia real estate
Buyers decide which homes to see from the photos. That’s the job. Agents decide which photographer to book from turnaround, quality and whether the drone pilot is legal. We cover both, and the advertising rules that apply once the listing is live.
What agents need from listing media
- Bright, accurate interiors. Correct colour, straight verticals and rooms that look the size they are. Over-stretched wide angles lead to disappointed buyers at the showing.
- Aerials flown legally. Drone rules depend on the drone’s weight and where it flies, and some HRM locations need an airspace authorization in advance. Our pilot holds a Transport Canada Advanced certificate. What the rules require.
- Short vertical video. Reels and Stories are where plenty of buyers first see a listing.
- Edits that stay honest. The Nova Scotia Real Estate Commission’s rules against misleading advertising apply to every listing photo. Where the line is with virtual staging.
Packages for listings
On-Site Shoot
$349 + HST
A two-hour shoot: 15 edited photos, three short vertical videos and aerial coverage, delivered in five days.
Drone only
$299 + HST
Airspace check, any authorization filing and the flight, delivered as raw 4K footage and stills for your own editor. The $349 package adds editing, ground photos and video for $50 more.
Visual Boost
$799 + HST
For premium listings: five vertical videos, 20 edited photos, cinematic grading and a custom intro and outro.
Advertising listings and your brand
Facebook and Instagram ads for listings, rentals and agent services fall under Meta’s housing category in Canada. That means no age, gender or postal code targeting and a wide minimum radius. The ad itself has to do more of the targeting work. A strong opening shot helps. So does naming the neighbourhood. What realtors can still target.
For agents building their own brand, a fast personal website and a well-kept Google Business Profile do most of the long-term work. Websites from $149 and local SEO plans.
Guides for real estate
- Why professional photos sell homes faster
- Drone photography for realtors and contractors
- Virtual staging rules in Nova Scotia
- Meta’s housing ad category in Canada
- Short-term rental listing photos
How to prepare a listing for a shoot
Twenty minutes of preparation changes the photos more than any editing can. Send your sellers this list:
- Clear kitchen and bathroom counters, and put toilet seats down
- Remove personal photos and paperwork
- Turn on every light, and open blinds to the same height
- Move cars, bins and hoses out of the driveway and yard
- Tidy the lawn and clear snow from walkways
What a booking looks like
Send the address and your listing date. We check the airspace first, because some locations need an authorization in advance. Then we suggest a time based on the light, not whichever slot is free. You don’t need to be there, as a lockbox code and a contact number are enough. If you list regularly, ask about a standing arrangement rather than quoting every property.
Listing going live soon?
Send us the address and your listing date. We’ll check the airspace and confirm what we can deliver and when.